Exhaustive, company-by-company research is the Friess advantage
We dedicate our resources to conducting research legwork, which entails regular interaction with people on the front lines of the economy. Friess Associates coined the term “trade check” to describe the interviews we conduct with company executives, managers, customers, competitors and suppliers. Trade checks include in-person company visits, trade shows, user conferences and discussions via phone.
The Friess research team conducts hundreds of trade checks each month in its ongoing effort to glean insights on existing and potential holdings. Trade checks represent one of our most fruitful methods of idea generation, with research legwork often uncovering promising opportunities outside of the initial direction of our investigation.